Welcome to the brand guide for the Centre of Competence on Humanitarian Negotiation (CCHN). This guide is designed as a tool for our staff, members of our Community of Practice, partners, and suppliers, to have an at-a-glance reference guide for understanding our brand identity and applying its principles to our communications.

It is important that we present ourselves in a simple, clear, and engaging way and communicate our professionalism and interests.

Our tagline embodies our missions and purposes.

Learn from Experience. Shape a Global Community.

Our tagline alludes to capacity building, community engagement, collective experience, and impact which all positively describe our objective. Hence, it is purposed to immediately introduce who we are to an audience.